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Online Business
Your brand voice now includes transactions 1

Your brand voice now includes transactions – make them count

You’ve carefully crafted your brand voice. Your website copy …
Online Business
From one more feature to a business model shift

From “one more feature” to a business model shift – when product evolution requires financial capabilities

Sometimes it starts small. A simple feature request: “Could …
Online Business
Blog 240406

The psychology of spending: how embedded finance changes customer behaviour

Spending isn’t just a financial action – it’s a …

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Online Business
Blog 240411

When users don’t want to leave your platform – and how money plays a role

Every digital product team dreams of building something users …
Online Business
Boosting Customer Lifetime Value with Embedded Finance 2

Boosting customer lifetime value with embedded finance: a new chapter for business growth

Boosting Customer Lifetime Value isn’t just a buzzword—it’s a …
Online Business
Online fraud in 2025 Are we careful enough

Online fraud in 2025. Are we careful enough?

How big a problem is online fraud? It’s pretty …
Online Business
Security vs Convenience How to Strike the Perfect Balance

Security vs. Convenience – how to strike the perfect balance

Although ensuring regulatory compliance is a challenging task in …
Online Business
The Hidden Costs of a Bad Payment Experience And How to Avoid Them

The hidden costs of a bad payment experience (and how to avoid them)

Imagine this: A customer is ready to make a …
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